Also: Founder of Concert Window and accordion player.
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Every project is different, but once the strategy has been firmed up,
I usually begin by wireframing the core user interface. This includes
navigation, flows between views, and the impact of different
screen sizes. I like to do this on paper or with software
For the design phase, I draw on my experience leading product at
Concert Window, a live broadcasting platform with 150,000 users. I
strive for simplicity, beauty, and intuitiveness. One thing I love to
do is creating interfaces for completely new activities; I also love
adapting and polishing. I usually do designs in Sketch.
This is the real meat of the process, and one of the benefits of
doing everything under one roof. The development phase joins a unified
flow with wireframing, design, testing, and launch, and I can revisit
the other phases as necessary. I usually build apps in React Native,
which enables cross-platform releases for iOS and Android smartphones
Testing is when a good product becomes a great product. During this
phase I iron out bugs, polish animations and interface, and conduct
extensive cross-platform testing. I also like to do a beta program,
which can be good for validating pricing and other pre-launch decisions.
In addition to being a satisfying and exciting moment, launch is also
important to get right. I do the advance planning to ensure a smooth
rollout on the app stores. I'm also happy to brainstorm on successful
strategies that I've used in the past to generate millions of dollars
in product revenues.
I'm a programmer with a design and entrepreneurial background. Before
I started building apps, I founded a company called Concert Window
which grew to over 150,000 users and generated millions of dollars in
revenue. I'm also a musician with four albums under my belt. I love
building and launching new things into the world, and these days I'm
using my experience in technology and startups to help build great products.